Nowii launched mobile app MVP in 3 months while getting 3x value for money in contrast to London based agencies
The Results
500%
Increase in investor interest for Series-A
300%
Increase in product control and visibility
84%
Decrease in Cloud architecture cost
200%
Increase in Engineering speed
Industry
Healthcare
type
Enterprise
Client
National Health Service (NHS)
technology
Mobile
Location
London, UK
Context & Goal
Ismaeel, founder of Nowii Rewardsa startup based in London He wanted to build a SaaS startup to combat climate change by encouraging eco-friendly transportation choices and carve a niche in this underserved space by being the first mover to capture the market.
Business challenge
Ismaeel hired Carte Blanche to
Navigating uber complex death-valley of designing and building SaaS product without a technical co-founder
Needed to build a mobile application that connects commuters, travel operators and affiliate marketers across England to incentivize commuters to take greener travel choices and access premium discounts.
THe plan
Ismaeel hired Carte Blanche to
Act as CTO and devise product plan
Transform idea to app blueprint through user-experience (UX) design
Give app visual identity through User-Interface design
Build cloud architecture, frontend and backend of the iOS and Android app
Provide running support and expand product
Ismaeel’s transformation
Before
Doctor’s had to struggle to find needed information
Trainee doctors felt lost and frustrated in the maize of scattered documentation
Patients were complaining about long wait times
Onboarding new trainee doctors was cumbersome
After
Finding the right information became a breeze
Time to onboard trainee doctors reduced by 50%
400% improvement in data accessibility
Doctor’s able to focus on providing better healthcare
Deliverables
MVP Design & Development
UX/UI Design
Mobile application development
AWS Cloud architecture
Testing/QA
“Carte Blanche have designed an app that has an amazing UI, coupled with an intuitive and smooth UX. The MVP has been successfully coded and works exactly as intended. The testing by the team prior to delivery was very thorough and ensured that the functionality of the app was near impeccable.
Ismaeel Siddique
Startup founder & Lawyer Nowii rewards, UK
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